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Building Digital Products

The Ultimate Handbook for Product Managers

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Top 100 Tools for Product Managers

IDEA MANAGEMENT AND SYNDICATION

Medium: Everyone’s stories and ideas.

Javelin: Test your startup idea without wasting time or money.

Germ.io: Get from idea to execution.

Skitch by Evernote: Your ideas become reality faster.


SURVEYS and A/B TESTING

Typeform: Free beautiful online survey & form builder.

Qualaroo: Get feedback from users with an interactive survey widget.

Optimizely: One optimization platform for websites and mobile apps.

Tally: Create polls in no time.


LEARN

Coursera: Free online classes from 80+ top universities & organizations.

Khan Academy: Free, world-class education for anyone, anywhere.

Skillshare: Unlock your creativity with free online classes & projects.

Codecademy: Learn to code interactively, for free.

• How to Start a Startup: As an Audio Podcast or As Online Course

Startup Notes: Startup School invites amazing founders to tell their story.

ThePitch (Podcast): Where founders pitch their startups to investors.

Pricing Course: A free 9 day course on charging what you’re worth.

GrowthHackers: Exactly what it sounds like.


EMAIL MANAGEMENT

Mailchimp: Send 12,000 emails to 2,000 subscribers for free.

ManyContactsBar: Free contact form sits on top of your website.

Hello Bar: Get more email subscribers.

Sumome List Builder: Collect email addresses with light box popover.

Sumome Scroll Box: Capture more email addresses, politely.


ORGANIZE & COLLABORATE

Trello: Keeps track of everything.

Evernote: The workspace for your life’s work.

Dropbox: Free space up to 2GB.

Slack: Free for unlimited users with few limited features.

Google Hangouts: Bring conversations to life with photos, emoji and group video calls.

Join.me: Free screen sharing and video/phone calls.

FreeConferenceCall: Decent conference call quality (even international) for $0.


SUPPORT AND ENGAGE YOUR CUSTOMERS

Intercom: A fundamentally new way to communicate with your customers.

Zendesk: Brings companies and their customers closer together.


MOBILE

Mobile Action: Killer app store optimization and analytics platform. All you need in addition to iTunes tracking to understand your app under <100k downloads.

Parse: A free push notification service (up to 1MM messages/month) to integrate into your app.

Apptentive: The tools you need to listen to, engage with, and retain your mobile customers in-app.


ANALYTICS AND EVENT TRACKING

Mixpanel: Define and track events, segments, and funnels quickly and easily.

Heap: Mixpanel without any development work needed to create events.

Google Analytics: Your go-to free platform for tracking site visitors, mapping behaviors, and creating live dashboards.


FIND CONTENT AND TRACK TRENDS

Buzzsumo: Analyze what content performs best for any topic or competitor.

Feedly: Compiles news feeds from a variety of online sources for the user to customize & share.

Google Trends: A new way of displaying trending searches.


SEO + WEBSITE ANALYZERS

SimilarWeb: Analyze website statistics for any domain.

Open Site Explorer by Moz: A comprehensive tool for link analysis.

Ahrefs: Site explorer & backlink checker.

Quick Sprout: Complete analysis of your website.

SEO Site Checkup: SCheck your website’s SEO problems for free.

SERPs Rank Checker: Free keyword rank & SERP checker.

Google Pagespeed Insights: Check the performance of your site.

Pingdom: Test the load time of a site.

SCREENSHOTS/MOCKUPS OF APPS AND WEBSITES

Dunnnk: Beautiful mockups.

InstaMockup: Create beautiful screenshots of your app or website.


IMAGE EDITORS

Canva: Amazingly simple graphic design for bloggers.

Social Image Resizer Tool: Create optimized images for social media.


SOCIAL MEDIA + COMMUNITY MANAGEMENT

Pagemodo: Everything you need for a powerful Social Media presence.

SocialRank: Identify, organize, and manage your followers on Twitter.

WriteRack: The best way to tweetstorm.

MyTweetLinks: Increases Twitter traffic.

Latergramme: Easily plan & schedule your Instagram posts.

Justunfollow: Follow / unfollow people on Twitter & Instagram.

Ritetag: Instant hashtag analysis.

Bitly: Create, share, and track shortened links.

Addthis: Get more shares, follows and conversions.

App Review Monitor: App reviews delivered to Slack and your inbox.

Presskit Generator: Generate a Press Kit for your iOS App for free.


DESIGN RESOURCES AND INSPIRATION

Figma: Design collaboratively, build prototypes, and leverage best-in-class integrations

Freebbble: High-quality design freebies from Dribbble.

Google Fonts: Free, open-source fonts optimized for the web.

The Noun Project: Thousands of glyph icons from different artists.

Premium Pixels: Free stuff for creatives.

Fribbble: Free PSD resources by Dribbblers curated by Gilbert Pellegrom.

SketchAppResources: Free graphical resources.

Squarespace Free Logo: You can download free low-res version for free.

Site Inspire: Web design inspiration.

Land-Book: Product landing pages gallery.

Icon Finder: Free icon section of the website.


FREE STOCK PHOTOGRAPHY

Stock Up: Best free stock photo websites in one place.

Pexels: Best free photos in one place.

All The Free Stock: Free stock images, icons, and videos.

Unsplash: Free (do whatever you want) high-resolution photos.

Startup Stock Photos: Go. Make something.

Super Famous: Photos by Dutch interaction designer Folkert Gorter.

Picography: Free hi-resolution photos.

Pixabay: Free high quality images.


QA AND TESTING

Window Resizer: See how your site looks on various screen resolutions.

CrossBrowserTesting: Test your site on the same browsers and devices your customers use.


DISCOVER TOOLS & STARTUPS

Product Hunt: Curation of the best new products, every day.

Launching Next: Get the best new startups delivered to your inbox daily.

Inbound: Get trending inbound marketing info in your inbox.

AngeLlist: Where the world meets startups.

Beta List: Discover and get early access to tomorrow’s startups.


NEWSLETTERS THAT DON’T SUCK

Startup Digest: Personalized newsletter for all things startup in your area.

Tech.co: A refreshing alternative to TechCrunch.

TheSkimm: An edgy update on what happened in the last 24 hours.


OUTSOURCING

Elance: Now apparently called UpWork.

Guru: Find and hire talented freelancers for anything.

Gun.io: Find the development help you need. You even get a “Hacker Ambassador” to show you the way.


LEGAL

CooleyGo: Incorporation Packages and other free legal documents:

Kiss: Free legal docs for startup founders and investor.

Docracy: An open collection of free legal documents.

Shake: Create, sign and send legally binding agreements in seconds. Free for personal use.