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Building Digital Products
Building Digital Products
The Ultimate Handbook for Product Managers
About The Book
About The Book
Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn.
Building Digital Products Now on Amazon!
Building Digital Products Now on Amazon!
Building Digital Products is now available on Amazon! Grab a paperback or Kindle copy today or buy one for your favorite product manager.
Get a Free PDF Preview of Building Digital Products
Get a Free PDF Preview of Building Digital Products
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What's In the Book?
What's In the Book?
Time is your greatest commodity.
What will you learn in "Building Digital Products"?
Time is your greatest commodity.
What will you learn in "Building Digital Products"?
Problem Identification
Problem Identification
Building the Right Team
Building the Right Team
Selling Your Solution
Selling Your Solution
Promoting Your Product
Promoting Your Product
Achieving Your MVP Goals
Achieving Your MVP Goals
Solution Ideation
Solution Ideation
The Right Data to Track
The Right Data to Track
Defining and Sharing Success
Defining and Sharing Success
Supporting Your Products
Supporting Your Products
Integrations
Integrations
Build vs. Buy
Build vs. Buy
Checklists to Keep You Sane
Checklists to Keep You Sane
It's easy to get overwhelmed as a Product Manager. Stay in control with simple checklists for many common challenges. They're not everything, but they'll get you started on the right track.
100 Tools for Product Owners
100 Tools for Product Owners
The right toolkit is the difference between a good Product Manager and a great one. Check out our list of the 100 most important tools for a Product Manager, including products for Idea Management, A/B Testing, Collaboration, and Customer Engagement.
The Product Development Timeline
The Product Development Timeline
Every product development timeline is different. However, there are many similarities about what parts of the timeline cause the most stress, have the highest financial value, and lead to the lowest morale.
Case Studies
Case Studies
Learn from the mistakes and successes of Product Managers at Webs, Pagemodo, Vistaprint, Upside Travel, ICX Media, and other technology companies through in-depth case studies.
The Agile Urban Dictionary
The Agile Urban Dictionary
You know the traditional definitions for all of the agile buzzwords. Learn what they really mean with this Urban Dictionary for Agile.
Who Wrote This Thing?
Who Wrote This Thing?
Alex Mitchell
Alex Mitchell
Chief Product Officer
ICX Media
Chief Product Officer
ICX Media
Currently, Alex works for ICX Media as the Chief Product Officer. ICX Media is helping Media Companies, Brands, and Agencies leverage Data Inspired Storytelling.
Before ICX Media, Alex spent close to 2 years as a Director of Product at Upside Travel, a technology startup that has reinvented booking business travel for companies with less than 500 employees.
Previous to Upside Travel, Alex worked for Vistaprint Digital for 4 years, largely in Product Management, managing the Identity Family of Products, totaling more than $50MM in revenue.
Alex is passionate about creating and scaling powerful web and mobile products that make a significant impact in millions of people's lives around the world. Alex deeply enjoys building and managing the product and development teams that help achieve that goal.
Find more about Alex at www.alexmitchell.co
Feedback? Let us know!
Feedback? Let us know!
Are we missing something? Let us know and we'll add it to the next version of Building Digital Products.
Are we missing something? Let us know and we'll add it to the next version of Building Digital Products.